As one of London’s largest landowners we’re proud to support a vibrant range of businesses.
With over 31 million passenger journeys everyday, our network is a unique opportunity for many retailers.
As the needs of customers change, physical retailers continue to adapt and rethink their offerings – often becoming destinations in themselves!
Our first ever retail innovation competition
Following an exciting launch in May, we challenged businesses to come up with an innovative and technological concept that reimagines physical retail space that not only meets the needs of our customers, but pushes the boundaries of retail as well.
Following 29 entries and 10 incredible shortlisted concepts, we’re excited to announce Sook as the winner!
The most adaptive retail space in the world
Sook’s technology allows businesses and individuals to have a physical space as and when they need it. With time slots as short as one hour, Sook enables tailored retail space and encourages retailers to create their own digital interior.
Sook also embodies our competition’s ethos, and will now be able to pilot their concept in London with free retail space on our estate for twelve months.
This hugely successful competition enables us to use our estate in an innovative way that supports even more young and small businesses to thrive and grow in London.
Shortlisted concepts
Our winner was chosen following stiff competition from our shortlisted concepts – find out more about each of them below.
I thought TfL was there to provide transport in the capital…there might be a clue in the name!
Am I being old fashioned?
As to the winner, the proposal sounds like marketing mumbo-jumbo for “you can even rent space by the hour”